Plausible pricing, price hikes and cheaper alternatives
Plausible (plausible.io) is a analytics tool. Flat price by monthly pageviews; Starter, Growth, Business. No free plan.
What Plausible costs
- 10k pageviews / month: $9/mo
- 100k pageviews / month: $19/mo
- 1M pageviews / month: $69/mo
- 10M pageviews / month: $169/mo
Plan compared: Starter (1 site). Lowest monthly bill, billed monthly, on a self-serve plan one commercial site can stay on at that volume: free plans and included allowances count if they keep at least 12 months of data and need no badge. Event-based tools count one pageview as one event.
Plausible price hikes
- Plausible made multi-site plans 53% pricier · Jun 2025
A new one-site Starter plan took over the old Growth prices; Growth rose 50–56% and dropped from 10 sites to 3. - Plausible raised prices 58% · Jan 2022
Every tier went up 13–63%.
Cheaper alternatives to Plausible
At 100k pageviews, Plausible costs $19/mo. 5 analytics tools cost less:
- PostHog: free (Pay as you go, first 1M free)
- Mixpanel: free (Growth, 1M events free)
- Google Analytics: free (GA4 standard)
- Pirsch: $12/mo (Standard plan)
- Fathom: $15/mo (Single plan (smallest tier 100k))
Plausible alternatives: 5 cheaper analytics tools compared, at every size.
Every change we logged
- Jun 2025 · Price increase: A new one-site Starter plan took over the old Growth prices; Growth rose 50–56% and dropped from 10 sites to 3.
- Nov 2023 · Repriced: The single plan split into Growth (same prices, fewer sites and members) and Business (twice the price, advanced features).
- Jan 2022 · Price increase: Every tier went up 13–63%.
Sources
Pricing page: plausible.io. Prices last checked Oct 16, 2026. Yearly billing is 10× monthly. For several sites at 100k, Growth is $29. Grandfathering is inferred from older plan versions still in Plausible's open-source code.