Semrush quietly cut what you get
The Lead Generation add-on lost its 1,000 outreach credits while its $90/mo price stayed the same.
What changed
- Limits cut, May 25, 2026
- Before: $90/mo with 1,000 outreach credits
- After: $90/mo, outreach credits removed
- Existing customers: Not stated.
Cheaper alternatives to Semrush
At 1 user, Semrush costs $139/mo. 1 SEO tool costs less:
- Ahrefs: $129/mo (Lite plan, billed monthly (1 seat)), covers 79% of Semrush; missing or partial: Competitor ad research (partly), Sentiment and brand perception, Scheduled reports and alerts (partly), Agency multi-brand workspaces (partly), Traffic & market intelligence (partly)
Semrush alternatives: 2 SEO tools compared, at every size.
Sources
Every price and change for Semrush: Semrush.