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Shopify alternatives

At a 50-product store doing $5k a month, Shopify costs $39 a month. 1 e-commerce platform costs less, from $0 (WooCommerce). The closest match, WooCommerce, covers 69% of what Shopify does. Each one shows how much of it it covers, capability by capability, next to the price.

What Shopify does

Core: Card payment acceptance, Online store, Product catalog & variants, Built-in checkout, App & theme marketplace, No-code website builder, App & plugin marketplace.

Important: Business bank account, Users, roles & approvals (partly), Interest & treasury, Simple bookkeeping & tax (partly), Accounting software sync (partly), Digital download sales, Recurring billing, Shipping rates & labels, Sales tax & VAT, Multi-currency pricing, In-person POS payments, Marketplace & social selling, Shopper discovery network, Built-in marketing tools, B2B & wholesale, Headless commerce APIs, AI store assistant, Inventory tracking, Mobile admin app, Wallets & local methods, Available to sellers worldwide (partly), Fraud & dispute protection (partly), AI agent checkout, Managed site hosting, SEO controls (partly), Custom code & dev API, Team collaboration & roles (partly), Multilingual website, Email marketing broadcasts, Mobile management app.

Also has: Company cards (partly), Sub-accounts & pockets (partly), Extended deposit protection (partly), Invoices & online payment (partly), Credit cards & financing (partly), Banking API (partly), AI finance features (partly), Non-resident & multi-country onboarding (partly), Multiple legal entities (partly), Embed into existing site (partly), Merchant of record (partly), Software license keys (partly), Affiliate program (partly), Revenue analytics (partly), Crypto & stablecoin payments (partly), Pixel-level design control (partly), Blog & post publishing, Paid memberships & subscriptions (partly), Lead capture forms (partly), AI site generation, Animations & interactions (partly), Export & self-hosting (partly), Agency & client tools (partly), Photo galleries & proofing (partly).

Alternatives to Shopify at a 50-product store doing $5k a month, best match first

  • WooCommerce: free Self-hosted; hosting ($25-$350/mo) not included (Free WooCommerce core, self-hosted, with no paid extension needed). It covers 69% of Shopify; missing or partial: Online store (partly), Recurring billing (partly), Shipping rates & labels (partly), Sales tax & VAT (partly), Multi-currency pricing (partly). Free plan: WooCommerce core is free: $0 platform fee, unlimited products, orders and APIs, 0% revenue share; hosting is separate..
  • BigCommerce: $105/mo Assumes BigCommerce Payments or Stripe (0% fee) (Growth plan, monthly billing ($105/mo); Core's $30K TTM GMV cap is below the scenario). It covers 68% of Shopify; missing or partial: Digital download sales (partly), Recurring billing (partly), Shipping rates & labels (partly), Sales tax & VAT (partly), Multi-currency pricing (partly). Free plan: none. Last price hike: Jun 2026.

Other kinds of products that cover part of Shopify

  • WordPress.com (Website builders): covers 68% of Shopify; missing or partial: Recurring billing (partly), Shipping rates & labels (partly), Sales tax & VAT (partly), Multi-currency pricing (partly), In-person POS payments (partly)
  • Wix (Website builders): covers 60% of Shopify; missing or partial: App & theme marketplace (partly), Digital download sales (partly), Recurring billing (partly), Shipping rates & labels (partly), Sales tax & VAT (partly)
  • Square (Payments & merchant of record): covers 52% of Shopify; missing or partial: Product catalog & variants (partly), Built-in checkout (partly), App & theme marketplace (partly), Digital download sales, Recurring billing (partly)
  • Squarespace (Website builders): covers 48% of Shopify; missing or partial: Product catalog & variants (partly), Built-in checkout (partly), App & theme marketplace (partly), Digital download sales (partly), Recurring billing (partly)
  • Webflow (Website builders): covers 44% of Shopify; missing or partial: Built-in checkout (partly), App & theme marketplace (partly), Digital download sales (partly), Recurring billing, Shipping rates & labels (partly)

Prices at every size

  • Shopify: a 50-product store doing $5k a month $39/mo, a 500-product store doing $25k a month with 5 staff $105/mo (Card fees excluded; +2% if not on Shopify Payments)
  • WooCommerce: a 50-product store doing $5k a month free, a 500-product store doing $25k a month with 5 staff $13.25/mo (Self-hosted; hosting ($25-$350/mo) not included)
  • BigCommerce: a 50-product store doing $5k a month $105/mo, a 500-product store doing $25k a month with 5 staff $399/mo (Assumes BigCommerce Payments or Stripe (0% fee))

Prices are USD per month on monthly billing (annual-only plans divided by 12) and include the platform's own transaction or per-order fees at the stated sales volume, assuming its native payment option where that waives them. Card processing fees, domains, paid themes, third-party apps and, for self-hosted software, hosting are not included.

Built a cheaper e-commerce platform?

List it on PriceHiked for free as an alternative to Shopify: Add your product. It's ranked by price at the same size; sponsored listings are labeled and never change the order.

Everything about Shopify's own prices and price hikes: Shopify.