Hotjar alternatives
At 10k sessions, Hotjar costs $49 a month. 2 session replay tools cost less, from $0 (Microsoft Clarity). The closest match, Fullstory, covers 93% of what Hotjar does. Each one shows how much of it it covers, capability by capability, next to the price.
What Hotjar does
Core: Web session replay, Click and scroll heatmaps, On-site surveys and feedback (partly).
Important: Frustration signal detection (partly), Funnels and journey analysis, User identification and filtering (partly), AI session insights, Privacy masking and consent (partly), Integrations and data export.
Also has: Security compliance (partly).
Alternatives to Hotjar at 10k sessions, best match first
- Fullstory: free Paid tiers are quote-only; free cap 30,000 sessions (FullstoryFree plan at 10,000 sessions/month). It covers 93% of Hotjar; missing or partial: Click and scroll heatmaps (partly). Free plan: Free plan: 30,000 sessions/month, 12 months of retention, up to 10 users, Session Replay included; no credit card needed..
- Microsoft Clarity: free, $588 a year less than Hotjar (Free plan, which records every session at the ref point with no cap (10,000 sessions a month).). It covers 77% of Hotjar; missing or partial: On-site surveys and feedback, Funnels and journey analysis (partly), Security compliance. Free plan: Free forever: no traffic or session caps, no sampling, recordings kept 30 days, no limit on users per project..
Prices at every size
- Hotjar: 10k sessions $49/mo, 50k sessions custom pricing, 200k sessions custom pricing (Monthly $49 inferred; $39 is the annual rate)
- Fullstory: 10k sessions free, 50k sessions custom pricing, 200k sessions custom pricing (Paid tiers are quote-only; free cap 30,000 sessions)
- Microsoft Clarity: 10k sessions free, 50k sessions free, 200k sessions free
Prices are USD per month on monthly billing (annual-only plans divided by 12) to record a fixed number of visitor sessions a month on one website, with at least 30 days of retention and 3 team logins, using free plans, quotas and published overage. Heatmaps, surveys and other add-ons are not priced in.
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