Microsoft Clarity pricing, price hikes and cheaper alternatives
Microsoft Clarity (clarity.microsoft.com) is a session replay tool. Free forever; the vendor says Clarity never requires an upgrade to a paid version and has no traffic limits.. Free plan: Free forever: no traffic or session caps, no sampling, recordings kept 30 days, no limit on users per project..
What Microsoft Clarity costs
- 10k recorded sessions / month: free (Free plan with no session cap or sampling, recordings kept 30 days, and no user limit: 0.)
- 50k recorded sessions / month: free (Same free plan at 50,000 sessions a month: 0.)
- 200k recorded sessions / month: free (Same free plan at 200,000 sessions a month: 0.)
Plan compared: Free plan, which records every session at the ref point with no cap (10,000 sessions a month).. Prices are USD per month on monthly billing (annual-only plans divided by 12) to record a fixed number of visitor sessions a month on one website, with at least 30 days of retention and 3 team logins, using free plans, quotas and published overage. Heatmaps, surveys and other add-ons are not priced in.
What Microsoft Clarity does
Core: Web session replay, Click and scroll heatmaps, Frustration signal detection.
Important: User identification and filtering, AI session insights, Privacy masking and consent (partly), Integrations and data export.
Also has: Native mobile app replay, Error and performance monitoring (partly), Funnels and journey analysis (partly), Event-based product analytics (partly), Live visitor view and chat (partly), Ecommerce revenue insights (partly).
Microsoft Clarity price hikes
No price hikes on record for Microsoft Clarity.
Alternatives to Microsoft Clarity
Microsoft Clarity is the cheapest session replay tool we track at 10k sessions. The others:
Microsoft Clarity alternatives: 2 session replay tools compared, at every size.
Sources
Pricing page: clarity.microsoft.com/pricing. Prices last checked Oct 16, 2026. Price taken from Microsoft's own Learn FAQ, which calls Clarity 'a free service forever' with no sampling, 30-day recording retention and no user limit, and from the homepage ('Free forever'). The /pricing page is JavaScript-rendered and returned no plan table; third-party listings showing $12, $39 and $79 plans conflict with the vendor's free claim and were not used.