SEO tool price hikes
5 price hikes we tracked on SEO tools, newest first. Each one has its own page with before and after, sources, and what's cheaper now.
- Semrush quietly cut what you get · May 25, 2026
The Lead Generation add-on lost its 1,000 outreach credits while its $90/mo price stayed the same. - Ahrefs quietly cut what you get · Mar 2, 2026
Brand Radar AI organic-prompt database cut from 246M+ to 223M+ prompts; the same entry raised Report Builder widgets from 200 to 500. - Semrush quietly cut what you get · Feb 2026
Pro Report external integrations dropped from 35+ to 20+; no price change is logged. PricingSaaS logs it on Feb 24, 2026 and repeats it on Apr 3, 2026. - Semrush raised its Pro plan from $129.95 to $139.95 a month · Oct 2024
The Pro plan, Semrush's entry SEO plan at the time, rose 7.7% on monthly billing. The diff page dates the change to its Oct 1, 2024 capture (window Jul 1 to Oct 1, 2024), so the exact day is not published. - Ahrefs raised Lite from $99 to $129 and Standard from $199 to $249 · Apr 2024
Lite rose from $99 to $129 a month (+30%) and Standard from $199 to $249 (+25%); the entry gives no Advanced price. Standard and Advanced also gained unlimited credits.