Gemini pricing, price hikes and cheaper alternatives
Gemini (gemini.google.com) is a AI assistant. Consumer tiers sold as Google AI plans (Plus, Pro, Ultra) bundled with Google One storage; teams get Gemini through per-user Google Workspace plans.. Free plan: Free Gemini app with Flash-Lite (Auto routing), image generation, Deep Research, Live, Canvas and Gems at standard usage limits..
What Gemini costs
- Solo: $4.99/mo (Google AI Plus $4.99/mo (US), 2x free usage limits, Flash models, 400 GB storage)
- Top plan: $199.99/mo (Google AI Ultra 20x tier $199.99/mo (the $99.99 Ultra tier has 5x AI Pro limits))
- Team of 10: $84/mo (Google Workspace Business Starter Flexible Plan $8.40/user x 10 (Gemini app with basic access); Business Standard $16.80 x 10 = $168 adds Pro models)
Plan compared: Google AI Plus. Monthly list price in USD on monthly billing (annual-only plans divided by 12). Solo is the cheapest paid plan one person can buy, Top is the most expensive individual tier, and Team of 10 is ten seats on the cheapest team plan with central billing and admin, including any suite license the assistant requires.
What Gemini does
Core: Deep research reports, Mobile apps, Frontier model chat, Image and video generation, AI chat assistant.
Important: Autonomous multi-step tasks, AI browser agent, Docs, slides & sites output, Prebuilt app integrations (partly), Company knowledge grounding (partly), AI long-term memory, Team workspace & sharing, SSO & compliance, Cited web search, File and data analysis, Live voice and vision, Native mobile apps, Work app connectors (partly), Team workspace and admin, Paraphrasing & rewriting (partly), Long-form drafting (partly), Sourced writing & citations, Multilingual checking (partly), Mobile apps & keyboard (partly), Developer API.
Also has: Code & file workspace (partly), Custom AI assistants (partly), Schedules & event triggers (partly), Human approval steps (partly), Agent templates & gallery (partly), Projects and knowledge bases, Canvas and artifacts, Desktop app with screen context, Browser sidebar assistant, Agentic coding tool, Privacy-first chats (partly), Grammar & spelling checks (partly), Style, clarity & readability (partly), Marketing copy templates (partly), Brand voice & style guide (partly), AI SEO writing (partly), Academic writing checks (partly), Fiction & story tools (partly), Works in your apps, Workflows & bulk generation (partly), Team workspace & admin, Privacy & self-hosting.
Gemini price hikes
- Google AI Plus is losing Gemini Pro, keeping only Flash models · Oct 2026
Google is removing Pro model selection from the $4.99 AI Plus plan (effective November 13, 2026 per subscriber emails); Plus keeps Flash and Flash-Lite at the same price. - Google Workspace raised Business prices about 17% to bundle Gemini · Jan 16, 2025
Google folded Gemini into Workspace Business plans and dropped the separate Gemini add-on; Flexible prices rose from $7.20 to $8.40 (Starter) and $14.40 to $16.80 (Standard) per user.
Alternatives to Gemini
Gemini is the cheapest AI assistant we track at 1 user. The others:
- ChatGPT: $8/mo
- Microsoft Copilot: $9.99/mo
- Claude: $20/mo
- Perplexity: $20/mo
Gemini alternatives: 4 AI assistants compared, at every size.
Every change we logged
- Oct 9, 2026 · Free tier cut: Users without a Google AI plan can no longer pick Flash or Pro; Gemini defaults to Auto, sending most prompts to Flash-Lite, or uses Flash-Lite only when Auto is off.
- Oct 2026 · Limits cut: Google is removing Pro model selection from the $4.99 AI Plus plan (effective November 13, 2026 per subscriber emails); Plus keeps Flash and Flash-Lite at the same price.
- Jun 2026 · Price cut: Google AI Plus dropped from $7.99 to $4.99/mo from the next billing cycle, and its storage doubled from 200 GB to 400 GB.
- May 19, 2026 · Price cut: At I/O 2026 Google cut its top Ultra tier from $249.99 to $199.99/mo and added a $99.99 Ultra tier with 5x AI Pro limits.
- May 17, 2026 · Repriced: The Gemini app moved from daily prompt caps to compute-based limits that refresh every 5 hours up to a weekly cap, with the Pro model, Deep Research and media generation using more quota.
- Jan 27, 2026 · Repriced: Google AI Plus launched in the US at $7.99/mo with 200 GB storage and Gemini 3 Pro access, a cheaper entry tier below the $19.99 AI Pro plan.
- Jan 16, 2025 · Price increase: Google folded Gemini into Workspace Business plans and dropped the separate Gemini add-on; Flexible prices rose from $7.20 to $8.40 (Starter) and $14.40 to $16.80 (Standard) per user.
Sources
Pricing page: gemini.google/subscriptions. Prices last checked Oct 16, 2026. Prices from gemini.google/subscriptions (US, fetched 2026-10-17) and the Workspace Flexible Plan help page; no annual prices are shown for Google AI plans. History from Google blog posts, the Gemini plan-updates help page and news coverage; the AI Plus Pro removal is dated per account (Nov 13, 2026 in emails). The PricingSaaS 'gemini' slug is the crypto exchange and was not used.