Envato pricing, price hikes and cheaper alternatives
Envato (envato.com) is a stock media library. Subscription with unlimited downloads from the 29M+ asset catalogue, billed monthly or annually, with higher tiers adding AI credits and simultaneous AI actions.. No free plan.
What Envato costs
- Creator, 10/mo: $39/mo (Core at $39/mo month-to-month; the $16.50/mo annual price is not used. Core is an individual subscription with unlimited downloads, which covers 10 downloads a month.)
- Business, 10/mo: $39/mo (Equals creator: Core's standard licence covers client work and monetization, which should include a company's own website, social media and paid ads. The page does not spell out marketing use, so this is inferred.)
Plan compared: Core plan on month-to-month billing, the cheapest paid plan with unlimited downloads. Prices are the monthly cost, on month-to-month billing, of the cheapest plan that lets one person license at least 10 downloads a month of the product's main asset type from its full catalogue. 'Business' additionally requires a licence that covers a company's own website, social channels and paid online ads.
What Envato does
Core: Video & design templates, Unlimited downloads.
Important: Stock photo library (partly), Vectors & illustrations (partly), Royalty-free music (partly), 3D & animated assets, AI generation tools, Team plans & licence management (partly).
Also has: Icon library (partly), Stock video footage (partly), Sound effects library (partly), Music production samples (partly), Fonts (partly), Indemnity & extended licences (partly), Developer API (partly), Usable free tier (partly).
Envato price hikes
- Envato raised Ultimate to $259/mo monthly from $169 · Aug 17, 2026
Ultimate's month-to-month price rose from $169 to $259 a month (about 53%), and its annual price from $109 to $168 a month (about 54%). No Core change is sourced, so pct is null.
Cheaper alternatives to Envato
At 1 creator, 10 downloads a month, Envato costs $39/mo. 2 stock media librarys cost less:
- Freepik: $20/mo (Premium plan, 1 user, month-to-month price), covers 60% of Envato; missing or partial: Video & design templates (partly), Unlimited downloads, Royalty-free music, 3D & animated assets (partly), Sound effects library
- Shutterstock: $25/mo (Image downloads entry plan at $25/mo billed annually), covers 79% of Envato; missing or partial: Video & design templates (partly), 3D & animated assets (partly), Music production samples, Fonts, Usable free tier
Envato alternatives: 5 stock media librarys compared, at every size.
Every change we logged
- Aug 17, 2026 · Repriced: Every plan switched its AI allowance from generations to credits, and Core and Plus went from 10 and 100 generations to 20 and 200 credits a month. The page does not explain the unit conversion, so these figures are not comparable.
- Aug 17, 2026 · Limits cut: Ultimate's unlimited AI generations became a monthly allowance of 500, 1,000 or 2,000 AI credits, chosen by the buyer.
- Aug 17, 2026 · Price increase: Ultimate's month-to-month price rose from $169 to $259 a month (about 53%), and its annual price from $109 to $168 a month (about 54%). No Core change is sourced, so pct is null.
Sources
Pricing page: elements.envato.com/pricing. Prices last checked Oct 16, 2026. Prices read from elements.envato.com/pricing (envato.com/pricing/ returns 404): the card shows USD $39 for billed-monthly Core without a label, read as month-to-month, which matches the $259 monthly Ultimate figure on PricingSaaS. Changes come only from PricingSaaS diffs (tracking starts June 2026) because the WebSearch budget ran out, so hikes before 2026 are unchecked.